Zarya / Zaria – Заря (Pensa Watch Factory)

ZariaWatches from the Pensa Watch Factory are branded with the name Zarya (meaning Dawn). The factory was established in the 1930s but the Zarya brand was not adopted until 1965. Earlier watches carried the brand name Lyra. The factory produced mainly womens watches of small calibre movements. However, some men’s watches were also produced. Pensa is located to the West of Samara in the Pensa Oblast.



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